We designed a set of landing pages for Lexus enthusiasts to experience the thrill of the track.



Responsive marketing website
User flows, Wireframes, Visual design, Prototyping
with blend.

6 world-renowned race-tracks across 5 states in 7 months, the Lexus Performance Driving School isn’t for the faint of heart. To complement this thrilling and unparalleled experience, Lexus needed a registration site and payment portal for attendees to enroll in the program and select their race venue. The Expedition Co. rose to the challenge, and we're proud to have delivered a world-class product for such an iconic brand.

Fig. 1— Landing page for Lexus Performance Driving School's track programs.

For the Racing Enthusiast

The average person doesn't know the difference in horsepower between the Lexus RC F and LC 500, but visitors to the Lexus Performance Driving School website do. To respect their interest and excitement in Lexus Performance Racing, we built a site with lean UX—not saturated with over-hyped marketing lingo and extra fluff—to give them what they want without boring them with minutiae.

Lexus Performance Driving School Mobile DesignLexus Performance Driving School Mobile Design